CUC Relaxed Hoodie — George's Dam-Side Hoodie

Never paddled a day in your life? Perfect — George doesn't judge, and neither does this. CUC, otherwise known as Can U Canoe, has been around since 1978, born from a real Arkansas canoe club and a river rat who figured out long ago that only you can keep the rivers clean.

A relaxed hoodie for the slow mornings and the long drives to the river. Soft, slouchy, and printed with George's badge — comfort with a clean-water conscience sewn in.

10% of every sale goes straight to river cleanup. Adored by all, loved by some.

Keep it wild. Keep it clean. Keep it paddling.